Industries › SPORTS & OUTDOORS
Win your season. Then win the off-season.
From outdoor power equipment to performance eyewear, we help outdoor and sports brands turn short, brutal selling windows into year-round growth on Amazon. Seasonal budget strategy. Prime Day execution. Audience data that compounds.
+42.8%
YoY growth across all seasons
for Greenworks
+257%
Prime Day sales increase
for a battery lawn care brand
41x
Winter ROAS in the off-season
for Greenworks
+100%
Best month ever vs. monthly average
for ForceFlex Sunglasses
What We Do
Built for the most seasonal category on Amazon.
Outdoor and sports brands live and die by a few short windows. We plan the entire calendar, from the peaks you have to win to the off-season most brands write off.
Seasonal Budget Strategy
Lean in hard when demand peaks and tighten with precision when it doesn't. Greenworks raised summer spend by 90.6% vs. spring, then cut winter spend by 60.9% vs. fall, while growing in both seasons.
Prime Day & Peak Event Execution
Deal selection, lead-in and lead-out timing, aggressive pre-event bidding, and live budget reallocation across the event helped turn one Prime Day into a 779% sales lift.
Amazon Marketing Cloud & Audiences
Full-Funnel Media & Channel Mix
Sponsored Products, Brands, Display, and DSP, all weighted to the season. Greenworks ran 88–90% Sponsored Ads in spring and summer, then increased DSP to 27–35% in fall and winter.
Product Launches Timed to Peak
Keyword and competitor research, listing content, and deal strategy put new SKUs on the shelf before the season hits. This helped ForceFlex grow from two ASINs to its best month ever.
Inventory & Retail Readiness
Stock forecasting ahead of peak, Buy Box monitoring, and resolving declined POs with Vendor Managers. A sold-out hero SKU in week one of the season is the most expensive mistake there is.
Client Wins
Brands we've helped beat the season.
Outdoor power equipment, lawn care, and performance eyewear. Real numbers from real engagements, not vanity metrics.
"Accrue helped us rethink how we approach growth on Amazon. Instead of simply increasing spend, they helped us build a smarter full-funnel strategy that improved efficiency, strengthened brand visibility, and drove meaningful revenue growth."
— Amy Kee, Sr. Director of Marketing & Advertising, Greenworks
Featured Case Study
How Greenworks turned a seasonal ceiling into year-round growth.
Outdoor power equipment has a brutal demand curve - mowers and trimmers sell in spring and summer, then go quiet. Greenworks had accepted that cycle as a ceiling. We rebuilt the calendar instead: heavy investment into peak and Prime Day, disciplined precision targeting through winter, and AMC audience data connecting the two.
+42.8%
YoY Growth, All Seasons
41x
Winter ROAS
118.8K
Units Sold
Battery Lawn Care Brand
Owned the category on Prime Day with aggressive pre-event bidding.
+779%
Sales
+70%
Impressions
Top 3
Category Products
ForceFlex Sunglasses
Launched 4 new SKUs into peak summer and doubled sales.
+100%
Vs. Monthly Avg.
10x
Prime Day Impr.
+97%
Increase in Traffic
Sika Canada
Grew the brand by targeting an RV and marine niche competitors weren't defending.
+34%
Brand Revenue YoY
+55%
Units Sold YoY
+37%
ROAS YoY
Category Insights
What we've learned scaling outdoor & sports brands.
The pattern across every engagement is clear: the brands that win are not the ones that spend the most during peak season. They are the ones that treat the entire year as one connected plan.
01
The off-season is where the efficiency is
Greenworks cut winter spend by 60.9% vs. fall and still grew 80.6% YoY, achieving 41× ROAS and 2.47% TACoS. Demand does not vanish in the off-season; the competition does.
02
Prime Day is won in the weeks before it
Deal submissions, inventory forecasts, and pre-event bidding did the heavy lifting behind a 779% sales lift for one lawn care brand and 10× Prime Day impressions for ForceFlex.
03
Intent data beats broad reach by orders of magnitude
Amazon Marketing Cloud showed Greenworks cart-adders converting at 39.30%, compared with 0.01% for cold audiences. Peak season also builds the retargeting pool, with 77–80% of buyers being new to the brand.
04
Your channel mix should move with the season
Greenworks ran 88–90% Sponsored Ads through spring and summer to capture in-market demand, then shifted DSP to 27–35% in fall and winter to stay visible while spending less.
Portfolio Snapshot
Real results from real outdoor brands in season and out.
We don't manage vanity metrics. Every number below comes from an outdoor, lawn care, or sports brand we've partnered with, from category-leading vendors to first-year launches.
+42.8%
Greenworks YoY, all seasons
+779%
Lawn care Prime Day sales lift
10x
ForceFlex Prime Day impressions
+55%
Sika Canada units sold YoY
In Their Words
Brand leaders who trust us with growth.
Five brands, two countries, one pattern: the winners treat Amazon as a full-funnel growth engine, not a place to defend branded search. Here’s what that looks like in practice.
“
Accrue helped us rethink how we approach growth on Amazon. Instead of simply increasing spend, they helped us build a smarter full-funnel strategy that improved efficiency, strengthened brand visibility, and drove meaningful revenue growth.
Amy Kee
Sr. Director of Marketing & Advertising, Greenworks
“
Working with Accrue has been an excellent experience for us, as their proactive and collaborative approach to strategy building and campaign execution has yielded splendid results.
DF
Jeremie Germain
Marketing & Ecommerce Specialist, Sika Canada
Health, wellness & personal care brands we've scaled
Industries › Health & Personal Care
Free Audit
Let's build your next 12 months, not just next season.
Book a 30-minute strategy call. We'll map your seasonal curve, pressure-test your Prime Day plan, and send you a written report with the three biggest growth levers — yours to keep, no strings attached.
What you'll get on the call
A working session, not a sales pitch.
- Seasonal demand curve and budget cadence review
- Prime Day and peak-event readiness scorecard
- Off-season opportunity sizing (where the efficient growth is)
- Channel mix check across Sponsored and DSP
- Inventory and Buy Box risk flags before your season hits